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Billboards is an auction-based marketplace for online advertisements built on the Ethereum blockchain. The platform connects websites owners with available ad space with interested buyers who are looking to promote their business through ad placement. Buyers, whom bid for ads within a given time period, operate in a blind auction setting, which helps to prevent collusion as well as give the buyer the freedom to place an accurate market value of the ad. Bids are stored on the Ethereum blockchain in order to prevent any tampering from third-party services.

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